March 7, 2018
9:30 – 11:30 a.m.
The objective: Write a streamlined marketing plan to successfully promote your organization.
Think of this as marketing made simple. First, we’ll talk through how to identify the right target audience, define your unique point of difference, and choose which marketing and communication channels – social media, direct mail, PR, and more – will work best for your organization. You will learn to target, streamline and prioritize, and measure success. You’ll leave with a written outline of a marketing plan that is strategic, practical, and effective. This will be an interactive session with plenty of time for questions!
This is a Center for Nonprofit Advancement event. Please register at the Center for Nonprofit Advancement website.